Introducing Traffic Source Analytics

Modified on Wed, 1 Oct at 2:50 AM

See where your visitors come from at a glance - compare Paid vs Organic, track trends over time, and drill into specific days or channels.
What’s Inside
  • Channel Breakdown (Stacked Bars)
    : Visualize daily traffic by Organic Search, Paid Search, Direct, Referral, Other.
  • Hover Tooltips
    : Get exact counts on hover (e.g., Paid Search: 233,390 on Jan 27).
  • Date Drilldown
    : Click any day to filter the dashboard to that date.
  • Consistent Color System
    : Clear, accessible colors across all channels for fast scanning.
How to Use
  1. Go to Analytics → Traffic Source Analytics.
  2. Pick your date range.
  3. Hover bars to see per-channel counts.
  4. Click a bar to drill into that day.
  5. Use channel filters to focus on Paid, Organic, Direct, Referral, or Other.
Why This Feature Matters
  • Attribute performance
    : Understand which channels drive results to optimize spend.
  • Spot trends fast
    : Daily view surfaces growth, drops, and seasonality.
  • Align teams
    : Shared, clean visuals for marketers and owners to make decisions together.
Screenshot 2025-09-25 at 6
Screenshot 2025-09-25 at 6


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