How to Integrate Your Google Business Profile (formerly GMB) into the CRM

Modified on Mon, 14 Apr at 1:41 PM

In this article, we will cover the Google Business Profile (formerly Google My Business or GMB) integration and why every business should consider using it.


Why every business needs a Google Business Profile?

Google Business Profile is a free service that allows you to manage your online presence on the web. It’s an easy way for people to find out more about your business, and it helps them get directions or make reservations at your place of business.

Get started here


What can I do with Google Business Profile?

You can add a description, photos, and videos to your listing. You can also create an interactive map showing your business's location on a map. This is great for local businesses because it allows people to find you easily.


How much does it cost to get started?

It’s free! There are no fees or charges associated with getting started.


How to set up Google My Business


1. You have a GMB page connected in Settings > Integrations:



Please Note:
You will need to make sure that a Google Account with admin access to your Google Business Profile is integrated into your account so that you can then integrate the Google Business Profile page. 

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