Stay Compliant, Build Trust: Automatically Add Opt-Out & Sender Info in Messaging over Time

Modified on Fri, 12 Sep at 6:14 AM
Overview
Let’s face it — no one wants to deal with fines, deliverability issues, or frustrated contacts. But staying compliant with evolving regulations (like TCPA, CTIA, GDPR, and CCPA) takes time — and forgetting even once can create risk.
That’s why we’ve made it easier than ever to protect your business, your clients, and your deliverability
 — with automated, recurring opt-out and sender info 
built directly into your outbound messaging.
This simple update helps you stay ahead of carrier filters and compliance expectations — all without lifting a finger.
What’s New?
Opt-Out & Sender Info… on Autopilot
Every ongoing conversation now automatically includes opt-out language and your business name at regular intervals — just like the first message already does. This ensures you're keeping your communication transparent, even long after the conversation starts.
You Control the Frequency
Each account can set how often this should happen — anywhere from every 1 to 60 days
. We've pre-filled it with a smart 30-day default
, so you're protected from day one.
Built-In Protection for Every Contact
This update works behind the scenes to make sure every contact receives opt-out language and sender details at just the right time — helping you stay compliant without lifting a finger.
No Manual Effort Needed
No more remembering to include opt-out text every few weeks. We handle it for you — intelligently and automatically — while you focus on running your campaigns.
Why It Matters to You
Avoid regulatory risks 
without having to remember or manually add opt-out text
Improve deliverability 
by meeting carrier expectations for long-term conversations
Build long-term trust 
with your audience through clear, transparent communication
Free up your team’s time
— no more workarounds or compliance worries
Protect every message you send
— no matter how large your list or how long your campaigns run
This is more than a feature — it's peace of mind, delivered automatically.
Thank You
This update was driven by real feedback from agencies who want to scale safely, reduce compliance anxiety, and spend less time thinking about the “what ifs.” We're excited to roll it out to help you focus on what you do best: connecting with your audience and growing your business.
If you need help adjusting your settings or understanding best practices, we’ve got your back.