Posting Instagram Reels Success Guide with The Social Planner

Take your social media strategy to the next level with The Social Planner's comprehensive guide to mastering Instagram Reels. This powerful tool allows you to create captivating short videos, increasing your brand’s visibility and audience engagement. Let’s explore how Instagram Reels can open new doors for your marketing efforts!

Key Benefits:

Expand Your Reach: Gain more exposure by having your Reels appear on Instagram's Explore page. This gives users who don't already follow you the chance to discover your content, growing your follower base and boosting brand awareness.

Unleash Creativity: Experiment with Instagram's diverse range of effects, filters, and editing tools to craft visually stunning videos. The Social Planner helps you use these tools to create content that stands out and resonates with your audience.

Increase Discoverability: Instagram's algorithm recommends Reels based on user interests and activity. Consistently posting high-quality Reels increases the likelihood that your content will be shown to a broader audience, expanding your potential reach.

Promote Your Business: Reels provide an opportunity to humanize your brand by sharing relatable and personal content. Use this format to strengthen your connection with your audience, making your brand more approachable.

Quick, Engaging Content: Take advantage of the trend toward short-form video content to deliver easily digestible and engaging material that matches today’s fast-paced digital landscape.

How to Create an Instagram Reel Using The Social Planner:

Step 1: Navigate to the "Marketing" tab, then click on "Social Planner" and choose "New Post."

Step 2: Select your Instagram Professional account under the "Publish" section, as Reels are only available for professional profiles.

Step 3: Choose "Reels" as the type of content you want to create for Instagram.

Step 4: Upload up to 10 photos or videos to start creating your Reel.

Step 5: Once you’re done, choose to either "Post Now" or "Schedule for Later." You can also save your Reel as a draft to edit later. Any scheduled Reels will appear under the "Schedule Posts" tab.

Instagram Reels Specifications:

• File Size: Video up to 1GB, thumbnail up to 8MB

• Aspect Ratio: 9:16 (recommended)

• Duration: Minimum of 3 seconds, maximum of 15 minutes

• File Formats: MOV or MP4

With these insights, you’re ready to harness Instagram Reels to drive engagement and increase your brand’s reach. Get creative, experiment with the tools available, and watch your social media presence grow!