Adding Multiple Domains for Improved Email Campaign Performance

Using a unique email domain enhances the trustworthiness and reliability of your communications, boosts deliverability, and helps reduce the chances of being flagged as spam. However, as your email campaigns grow, you may encounter challenges.

As recipients unsubscribe, as the volume of emails increases, or as campaigns run for longer durations, your primary domain may become overloaded, potentially triggering spam filters. The optimal solution is to distribute the email load across multiple subdomains.

Prerequisite: Connecting Your Email Domains

Before proceeding with the setup, ensure that you have connected at least two email domains. If this hasn't been done yet, please refer to our article titled "Complete Email Service Setup Guide" for detailed instructions on connecting your domains.

Configuring Multiple Domains

1. Navigate to the SMTP Service Section
   Go to the Email Services area within your settings and select the SMTP Service tab. From there, click on Dedicated Domain And IP.

2. View Dedicated Domains and Domain Configuration
   You will be directed to a page displaying the Dedicated Domain and Domain Configuration tabs. By default, the Dedicated Domain tab will be visible, showing all the connected subdomains dedicated to email. To manage each domain’s settings, click on the three-dot icon next to the domain, where you can adjust its default name and email address.

3. Setting Up Domain Usage for Campaigns and Workflows
   Switch to the Domain Configuration tab. Here, you can assign specific domains to be used for particular actions, such as campaigns or workflows. To select a domain, click on the downward arrow to open a drop-down menu and choose the relevant domains.

4. Configure Frequency Settings
   In the Frequency Settings section, you can assign priorities to each domain and set the percentage of emails they will handle.

5. Managing Domain Distribution
   You can connect up to five domains for each category and adjust them according to your needs. As you select a domain, the system will automatically save and update the frequency settings to ensure that the email load is evenly spread. By doing this, you’ll optimize deliverability, reduce the likelihood of your emails being flagged as spam, and increase your chances of landing in your recipients' inboxes.

With this setup, your campaigns will be better equipped to handle large volumes, improving overall performance and deliverability.