Turn ad clicks into instant conversations. A new workflow trigger now fires the moment a prospect messages you through a Click-to-WhatsApp Ad or a Facebook Page Call-to-Action button, letting you automate replies, assign leads, and launch follow-ups the second high-intent users reach out.
What’s New
Click-to-WhatsApp Ads / Page CTA Trigger
Start any workflow the instant a customer taps an ad or Page button and sends a WhatsApp message.

Filter by Ad or Post
Narrow automation to a specific Ad ID, Post ID, or URL for granular control.
Free Entry-Point Conversations
Respond within 24 hours and unlock a free 72-hour messaging window—no template fees, unlimited sends.
Why It Matters
Instant Lead Engagement – Strike while interest is hottest and boost ad ROI.
Cost-Efficient Messaging – Enjoy 72-hour free entry-point sessions when you reply in time.
Seamless Follow-Up – Route, tag, or nurture leads automatically instead of relying on manual outreach.

How to Set It Up
Automation → Add New Trigger → Click-to-WhatsApp Ads
(Optional) Add filters: Ad/Post ID or URL.
Save, then add the actions you want—send a message, assign a pipeline stage, fire a webhook, etc.
Free Entry-Point Conversation Rules
Opens when:
A user taps your ad or Page CTA on Android/iOS and messages you.
You respond within 24 hours.
Duration: 72 hours from your first delivered reply.
Cost: All messages (templates and free-form) are free inside that window.
Other conversations close automatically until the 72 hours expire.
Quick FAQ
What counts as a trigger event?
Any WhatsApp message initiated from a Click-to-WhatsApp Ad or Facebook Page CTA on mobile.
What if I reply after 24 hours?
No free session opens; you must use a paid template to re-engage.
Can I mix template and non-template messages?
Yes. Free-form is allowed while the 24-hour customer-service window is open; otherwise use templates.
How are charges handled?
Inside the 72-hour free entry-point conversation, no messaging fees apply. Outside that window, normal WhatsApp conversation pricing resumes.
Automate your ad responses today—convert clicks into conversations without delay or extra cost.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article